In 2002, Honeywell teamed with WebStack to develop the original Syndicated eCommerce Network by providing a business service for enabling their HVAC contractors to open their own e-commerce stores online. Today, these networks have become the signature offering of WebStack and the one that we have used as the foundation for developing our e-commerce platform and the associated infrastructure and support service.
WebStack’s Syndicated eCommerce Networks enable manufacturers to optimize the various sales functions of their channel partners (distributors, dealers) and find opportunities to further integrate them for maximum efficiency. By networking the various sales components (catalog, fulfillment, financing, marketing, sales, payment processing), each channel member will better understand their role and how to best apply their capabilities for the benefit of their customers. This process also creates opportunities to innovate new processes and incorporate new technology.