Syndicated eCommerce Provides Greater Trading Efficiency

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WebStack's Syndicated eCommerce service is unique among business-to-business (B2B) services for manufacturers.

Unique because of the way that the leading Internet technologies are combined with our proprietary process for building networks of online stores for distributors, dealers and sales representatives - based upon on-line libraries of manufacturers' product catalogs that are specific to their industry (e.g. HVAC).



WebStack's Syndicated eCommerce solutions employ best-in-class technology:

  • Cloud Hosting: Our networks enjoy a secured, PCI compliant, unlimited bandwidth environment
  • Magento eCommerce Platform: All stores are built upon the world's leading ecommerce solution
  • Database Management: Each network's library of manufactures' catalogs are synchronized with a database manager designed especially for Magento stores
  • Automated Database Synchronization: Key catalog sources are synchronized frequently (depending upon volatility) to insure that each store has access to the latest product information.
  • Advanced Catalog Assembly: All catalogs contain digital content assembled and deployed into custom catalogs for each store
  • Easy Store Management: Each network store can be administered by an easy-to-use online tool that provides the subscriber's staff real-time control of the store's display, order processing, and business records.
  • HTML5, CSS3, & PHP: Our expertise and adherence to these standards insures the long-term viability of each store and the network's inter-operability.



Libraries of cascading master catalogs provide content continuity and quality control throughout the network.

  • Industry-central Library: The product catalogs of industry-leading manufacturers
  • Network-central Library: Additional product catalogs of distributor-select vendors
  • Dealer-specific Library: Individual catalogs of private/local products and services



Syndicated eCommerce Networks provide the structure for collaboration and innovation among trading partners.

  • Manufacturers provide: Network sponsorship - Tools, process & design - Marketing leadership - Technical validation - Industry knowledge and experience
  • Distributors provide: Marketing leadership - Sales leadership - Business collaboration
  • Dealers provide: Customers - Local impact - Recurring revenue - Customer continuity



WebStack provides network dedicated, personalized support for continual operation.

  • Dedicated project manager/administrator: Each network will have a named Project Manager to address a store's operational/technical issues
  • Dedicated front-end developer: Each network will have a Design Chief to assist with a store's design/setup issues
  • Support for Life: Technical Support will be available for the duration of each clients' service subscription



for Business to Business to Business